UNDATED (AP) - LaVar Ball has upped the ante.
The outspoken father of former UCLA star Lonzo Ball said Wednesday on Fox Sport 1's "The Herd with Colin Cowherd" that it will now cost a shoe company $3 billion to make a deal with his Big Baller Brand.
That's right: $3 billion.
He also repeated that he wants Lonzo to play only for the Los Angeles Lakers, the hometown team that got the No. 2 pick Tuesday night in the NBA draft lottery.
LaVar Ball said he has sold 400 to 500 pairs of the $495 ZO2 shoes, and has no need to market his products to women.
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