LEXINGTON, KY – BUILDER Magazine recently released its annual ranking of the nation’s top 100 homebuilders, which surveyed builders across the country and ranked them based on number of homes closed in 2009. Ball Homes appeared at #47 on the list, the family-owned company’s highest ranking since debuting on the BUILDER 100 list in 1998. This year’s rank was several steps up from last year’s 54th place showing, and reflected a steady upward trend in recent years, which included a sharp jump of 23 places in 2008.
As market watchers are aware, 2009 saw powerful home buying incentives in the form of tax credits for both first-time homebuyers, and also for repeat homebuyers later in the year. Those tax credits will continue to affect home buying statistics into the current year. Stable local markets, low interest rates, and advancements in energy efficiency in newly constructed homes all contributed to a strong performance for this family owned and operated Kentucky homebuilder. With 580 closings in 2009, total company sales were consistent with 2008 market performance.
Lisa Ball Sharp, Vice President for Sales, also attributed the strong performance of the company in recent years to its commitment to maintaining a ready inventory of new homes available for quick occupancy. “Most homebuyers today don’t want to wait,” she explained. “They see the combined advantages of low interest rates, tax credits, competitive pricing, and improved energy efficiency in new homes, and they want to be able to move quickly to secure those benefits once they decide it’s time to buy.” Recognition of these facts led the company to focus on maintaining a ready supply of homes available for closing in 60 days or less, and to focus on favorite floorplans, desirable home sites and attractive option packages when selecting spec homes to build.
Sharp also attributed to company’s success to the continued ability of its employees and associates to cope well with the sometimes intense buying cycles created by tax credit deadlines, where a large number of buyers rush to close in time to take advantage of the tax credits. “Accurately identifying those homes that can be ready in time for critical deadlines, and managing the construction and closing process to keep everyone on schedule, has been a key to doing well in the past year and will be this year as well. We appreciate the way our team at Ball Homes and all of our associates have come together, sometimes under pressure, to take care of our customers, while still maintaining their collective calm.”
For additional information,
please contact Lisa Ball Sharp at (859) 268-1191