Increasing Toilet Paper Sales Are Wiping Out Forests
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Updated: 3:22 PM Mar 11, 2009
Increasing Toilet Paper Sales Are Wiping Out Forests
Sales of luxury toilet paper, like ultra soft and quilted brands, have increased nearly 40 percent over the last year. More tree fiber is needed to manufacture the better tissue and is causing massive deforestation.
Posted: 5:30 PM Mar 11, 2009
Reporter: Meteorologist Lauren Raymer
Email Address: lauren.raymer@wkyt.com
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Sales of luxury toilet paper, like ultra soft and quilted brands, have increased nearly 40 percent over the last year. More tree fiber is needed to manufacture the better tissue and is causing massive deforestation.

Kate Sinding, Natural Resources Defense Council, says, "These are all impacts that could be avoided with some smarter consumer choices....We can choose to buy toilet paper that is made with a high-recycled content."

The luxurious toilet tissue also uses more fresh water, chlorine bleach, and it contributes to more waste in landfills.

The oldest recycled paper maker, Marcal, will be re-making their toilet paper to remind consumers that their products are made with 100 percent recycled paper.

Scott is also manufacturing bathroom tissue made from 40 percent recycled fiber. Environmentalists encourage consumers to purchase toilet tissue that contains 40-60 percent of recycled fiber.


Latest Comments

Posted by: Karen Location: Lexington on May 24, 2009 at 10:22 AM

Amen to the first post, hemp would save a lot of resource. It wouldn't be no problem in regulating it, just do it how they do tobacco growers.
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Posted by: Diane Location: Mt.Sterling on Mar 12, 2009 at 03:46 PM

You have got to be kidding. The number one additive to soft toilet paper is AIR and a softening agent. This is just another Cheryl Crow moment. I can see it now. Toilet paper rationing in public schools and Poster contest to brainwash children into feeling guilty for wiping their butts. Environmentalist need a new hobby.
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Posted by: Gerry Location: Nova Scotia Canada on Mar 12, 2009 at 10:48 AM

The first things that should be considered by the environmentalists should be the things that we do for the fun of it. Like keeping lawns,racing, touristic activity, christmas activities like light displays and travel, riding 4-wheelers in forests for the fun of it, joyrides, house deodorants that use electricity for dispersal. There are many other activities that are detrimental to the environment that are for the fun of it that should be rooted out before we go after the activities that are plainly beneficial to us as consumers and to our economy.
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