Bob Howsam, Architect Of Big Red Machine Dies

Updated: Tue 2:21 PM, Feb 19, 2008

Bob Howsam, a former general manager of the
Cincinnati Reds and St. Louis Cardinals and a founder of the Denver
Broncos, died Tuesday in Sun City, Ariz., his son said.
Howsam was 89 and had heart problems, said his son, Robert
Howsam of Colorado Springs.
In a career that bridged two sports and several leagues,
Howsam's guiding principle was that the fans came first, his son
said.
"He felt like hey, the players are really important, yes, the
owners (are important), but the fans are No. 1," the son said.
Howsam said his father lived in a retirement home in Sun City
with his wife, Janet Howsam. He would have turned 90 on Feb. 28.