LEXINGTON, KY (March 30, 2011) – Keeneland will put the emphasis on fun as the spring race meeting (April 8-29) kicks off the historic track’s 75th anniversary celebration.
In addition to world-class racing, a special events calendar packed with such new promotions as a 50-cent Pick Five wager, 75-cent hot dogs on Wednesdays, and an array of trunk shows and book signings hosted by the Keeneland Gift Shop will be combined with favorites such as College Scholarship Day, Pink Day, Military Day and Breakfast With the Works, to guarantee there is something for everyone this spring at Keeneland.
Highlighting the 2011 spring meeting special events calendar:
College Scholarship Day, Friday, April 8, annually attracts thousands of students from colleges and universities throughout Kentucky and neighboring states. Admission is free for full-time students, who can register to win one of ten $1,000 scholarships. Students will enjoy live music and prize drawings provided by Raising Cane’s, Orange Leaf, Campus Quilts, and Ziyan Salon, among others. The first 1,000 students to register receive a free T-shirt courtesy of Kennedy Book Store in Lexington.
The Kentucky Thoroughbred Association is a sponsor of College Scholarship Day, which has surpassed $300,000 in scholarship aid to college students at giveaways at Thoroughbred tracks in Kentucky. KTA established its scholarship program in 2000.
Breakfast With the Works each Saturday morning during the race meet. Enjoy a Southern-style breakfast trackside while watching the horses go through their morning workouts. The program includes free activities for the kids and equine-related demonstrations.
Military Appreciation Day is Sunday, April 17. Fans are encouraged to be at the track early to help Keeneland welcome 900 troops from Fort Knox. Soldiers will have access to a phone bank, courtesy of Windstream Communications, to call their loved ones.
Keeneland will turn pink on Wednesday, April 20, co-hosting Pink Day with Horses and Hope, First Lady Jane Beshear’s initiative to raise breast cancer awareness among women working in Kentucky’s horse industry. The day includes a Breast Cancer Survivor Luncheon in the Keeneland Sales Pavilion.
Keeneland 2011 Spring Events Calendar
Friday, April 8: College Scholarship Day. Full-time college students can register to win one of ten $1,000 college scholarships. Day will feature live music and prize drawings provided by local retailers. The first 1,000 students to register receive a free T-shirt courtesy of Kennedy Book Store in Lexington.
Friday, April 8 and Saturday, April, 9: The Keeneland Gift Shop Presents a trunk show with Connie Roberson, featuring her silk-related separates.
Friday, April 8, 15: Friday Pick 4 Presented by TVG. A $200,000-guaranteed pool will be offered on races 7-10.
Saturdays, April 9, 16 and 23: Breakfast With the Works, featuring a Southern-style breakfast and free children’s activities, beginning at 7 a.m. Program includes trackside commentary on Thoroughbreds as they train and a show-and-tell by a member of the racing industry. An equine-related demonstration in the paddock follows at 8:45 a.m. (Breakfast is $7; kids three and under eat free.)
Saturday, April 9: The Keeneland Gift Shop Presents a book signing with Alex Brown, author of Greatness and Goodness: Barbaro and His Legacy. (11 a.m.-1 p.m.)
Saturdays: Free handicapping seminar conducted by Tom Law, managing editor of The Thoroughbred Times, 11:30 a.m. trackside.
Saturdays: Jockey Q&A. Each Saturday, beginning at 12:05 p.m. in the paddock, TVG analyst and former jockey Donna Brothers will conduct a question and answer session with a featured jockey.
Saturday, April 9 and Sunday, April 10: Best of the Bluegrass Festival. Celebrate the region’s unique culture (bestofthebluegrass.org).
Sunday, April 10: Teacher and Staff Appreciation Day. Free general admission for primary and secondary teachers, staff and administration.
Wednesday, April 13: Grayson-Jockey Club Research Foundation hat giveaway.
Wednesday, April 13: The Keeneland Gift Shop Presents a book signing with the three finalists of the Dr. Tony Ryan Book Award. Annual award is co-sponsored by Castleton Lyons and Thoroughbred Times.
Wednesdays, April 13, 20, 27: 75-Cent Hot Dogs. Keeneland’s 75th anniversary inspires the bargain price for the fan favorites.
Wednesdays, April 13, 20, 27: Keeneland Handicapping Contest. Place a mythical $2 win and place wager on Keeneland races 3-9. Entry fee is $10 with a guaranteed $2,500 pool. Limit three entries per person. First 200 participants receive a free Daily Racing Form.
Thursday, April 14 through Sunday, April 17: The Keeneland Gift Shop Presents a trunk show with celebrity hat milliner Christine A. Moore.
Friday, April 15: Maker’s Mark bottle signing. Begins at 6:30 a.m. trackside. Limit 2 bottles per person. Proceeds from the specialty bottle, which goes on sale April 8, will benefit a newly named endowment for the arts honoring retiring University of Kentucky President Lee T. Todd Jr. and his wife, Patsy. Bottle signers are: Dr. Todd, Keeneland President & CEO Nick Nicholson, Maker’s Mark President & CEO Bill Samuels Jr., incoming Maker’s Mark President Rob Samuels and retired Keeneland President Bill Greely. Free wax dipping of select merchandise purchased from the Keeneland Gift Shop will be featured.
Saturday, April 16: All Stakes Pick 4 presented by TVG. The $750,000 Toyota Blue Grass (G1) is among the four graded stakes that day at Keeneland that are included in the wager, which has a $250,000 guaranteed pool.
Sunday, April 17:
Military Appreciation Day. Some 900 troops from Fort Knox will be guests of Keeneland. All active and inactive members of the military and their families will receive free general admission with military ID. Soldiers will have access to a phone bank, courtesy of Windstream Communications, to call their loved ones.
The Keeneland Gift Shop Presents a book signing with Phil Dandrea, author of Sham: Great Was Second Best.
Grade One Gamble. Handicapping contest is a qualifying event for the Daily Racing Form/NTRA National Handicapping Challenge in Las Vegas, Nevada, in January 2012. Thirty-six people who entered in March will compete for more than $28,000 in prizes and three qualifying spots.
Wednesday, April 20: Pink Day. Fans are encouraged to wear pink. Keeneland co-hosts with Horses and Hope, First Lady Jane Beshear’s initiative to raise breast cancer awareness among women working in Kentucky’s horse industry. Day includes luncheon for breast cancer survivors (ticket information available at horsesandhope.org).
Friday, April 22: Jockey Autograph Signing. Meet retired jockeys and current Keeneland riders from 11 a.m.-12:30 p.m. adjacent to the paddock. Jockeys will sign Keeneland 75th anniversary hats to benefit the Permanently Disabled Jockeys Fund.
Friday, April 22 and Saturday, April 23: Keeneland Gift Shop Presents a trunk show with Dorfman Pacific, featuring Kentucky Derby hats.
Wednesday, April 27: United Way Day. Keeneland will donate a portion of the day’s gate receipts to the United Way of the Bluegrass.
Friday, April 29:
Markey Cancer Center Concert. Join us on the Clubhouse Lawn after the races as the Markey Cancer Foundation hosts a benefit concert with headliners, the Spazmatics. Visit www.markeycancerfoundation.org for more details.
Keeneland Gift Shop Presents a book signing for Keeneland: A Thoroughbred Legacy. Current President and CEO Nick Nicholson will be joined by past presidents Bill Greely and Ted Bassett.