LEXINGTON, KY – MERIDIAN-CHILES announced that Jeff Anderson has been hired as Vice President of Sales.
“Jeff’s coming on board as Vice President of Sales signals an infusion of energy and a stronger focus on growing digital marketing solutions and traditional full-service advertising,” Larry Chiles, President and CEO of MERIDIAN-CHILES, said. “Jeff’s experience with both traditional and new media will further strengthen MERIDIAN-CHILES’ full suite of services.”
Jeff rejoined the Lexington Herald-Leader in November of 2010 as Vice President of Advertising. He began his newspaper career with the Lexington Herald-Leader in 1997 as a part-time telemarketing salesperson in Circulation. During his time in Lexington, Jeff held a variety of positions in Circulation and Advertising. Prior to re-joining the Lexington Herald-Leader, he served in various management positions in Classified and Retail Advertising at the Arizona Republic, Cincinnati Enquirer, Palm Beach Post, Augusta Chronicle, Savannah Morning News and The Commercial Appeal.
During Jeff’s career, he has focused on pushing the digital envelope. He has been part of a team that won the following awards: an Editor & Publisher EPPY Award for the best Online Classified website in 2005, New Media Federation Digital Edge Award in 2006 and Presstime Magazine’s Best Practices Award for New Media in 2007. Additionally, he has served on the board of directors for the Newspaper Association of America’s Classified Federation and the Southern Classified Advertising Manager’s Association.
He grew up in Harlan, Kentucky, and attended the University of Kentucky.
Jeff and his wife, Heather, reside in Lexington with their two dogs.
“As a full-service advertising agency, MERIDIAN-CHILES is guided by one mission: Brand New Thinking™ to ensure our clients get results. For over two decades, we have produced the knowledge, skills, enthusiasm and drive to develop extremely effective advertising and marketing solutions that attract the clientele our clients desire and need,” Chiles explained. “Our teams thrive on crafting a mixed media marketing experience through the combination of traditional and new media. MERIDIAN-CHILES has carefully established teams of highly proficient specialists who concentrate on numerous services, such as advertising, public relations, event promotions, media buying, web development and digital marketing.”